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This resource will provide you with the basics of using postcard mailings as part of your outreach strategy. Postcards are a relatively inexpensive format to reach a large number of people, but the scope of the message they can convey is limited by their small size, so they are best used in conjunction with other outreach tools. A postcard mailing is a good strategy if your organization wants to keep people updated about events and projects, to solicit volunteers, and to solicit community input.